Untitled

ところでクイズです。

【車や家電製品のカタログを最も一生懸命に見るのは、どんな人でしょう？】

マーケティングをかじったことがある方なら、もうおわかりですね。

答えは、購入を検討している人・・・ではなく、「その商品をすでに購入した人」です。

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[幸本陽平] 市場創造マーケティングで、小さくても強い企業づくりをサポート！:ブログに新製品を預けるな！ブロガーキャンペーンを成功させる法則とは - livedoor Blog（ブログ） (via yteppei) (via katoyuu) (via nagas)

2009-08-20

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Reblogged 4 months ago from appbank (Originally from yteppei)
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